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NEWS For Immediate Release April 3, 2001 Contact: Deborah Davis 312-280-2148 dedavis@ala.org First Lady Laura Bush, American Library Association celebrate National = Library Week and launch The Campaign for America's Libraries Washington, D.C. - In celebration of National Library Week, First Lady = Laura Bush, Baltimore Oriole All-Star Shortstop Mike Bordick and the = American Library Association (ALA) gathered today at the Northeast = Neighborhood Library in Washington, D.C., to encourage America to discover = - and re-discover - the richness and diversity of today's libraries. "National Library Week is a great time to remind people about the value of = a free library card," says Mrs. Bush, a former librarian. "Libraries are = community treasure chests, loaded with a wealth of information available = to everyone, equally, and the key to that treasure chest is a library = card." Following the First Lady's remarks, the ALA unveiled @ your library, The = Campaign for America's Libraries, a five-year educational initiative = designed to speak loudly and clearly about the value of libraries and = librarians in the 21st century. The campaign showcases the unique and = vital roles played by public, school, academic and special libraries in = our communities. "I can't think of a better person to help launch this major public = education initiative than our nation's First Lady and our nation's first = librarian in the White House," ALA President. Nancy Kranich says. "Her = unwavering commitment to education and libraries will give this launch the = visibility it needs to make it a success." Major League Baseball (MLB) also has pledged to participate in the = campaign. Discussions are currently underway regarding the role that MLB = will play. Bordick, along with his family, participated in today's event. =20 The kickoff event, which included demonstrations of high-tech library = learning stations and Mrs. Bush signing up for a new library card, was = designed to introduce the campaign and begin the process of reminding the = public that libraries are dynamic, modern community centers for education, = information and entertainment. It also highlighted the campaign's key = messages: libraries are changing and dynamic; libraries are places of = opportunity; libraries bring you the world. ALA leaders, members of the Washington, D.C., library community, students, = senior citizens and others are attended today's festivities. During National Library Week, libraries of all types are also holding = programs and events to introduce the @ your library theme to the public = and showcase both new and traditional library services. Many have selected = local campaign chairs and are honoring them with an @ your library card. = National Library Week programs include such topics as "Discover the world = @ your library" (North Dakota State Library, Fargo, N.D.); "Local authors = @ your library" (Waverly Public Library, Waverly, Iowa); "Information to = go @ your library" (Durham County Library, Durham, N.C.); "Family time @ = your library" (Missoula Public Library, Missoula, Mont.); "Chocolate @ = your library" (Council Rock School District, Holland, Penn.). As a result of ALA's outreach efforts, libraries in all 50 states are = participating in the campaign. They represent public, school, academic and = special libraries, as well as state library agencies. Libraries that are participating in the campaign but have not yet = registered, can do so by logging on to the campaign Web site at www.ala.org= /@yourlibrary and clicking on "Register Now." Libraries can also join an = e-mail newsletter to receive campaign news and updates. Suggestions on how = to use the logo, talking points, ideas for ongoing programming, downloadabl= e logos and artwork are among the online tools available. Libraries are urged to send a brief summary of National Library Week/campai= gn kickoff activities and sample materials to: Sara Groves, ALA Public = Information Office, 50 E. Huron St., Chicago, IL 60611. Or e-mail the = campaign at: atyourlibrary@ala.org. Please include contact information = for your library or organization. -30- Steven L. Hofmann Coordinator of Communications Managing Editor, Knowledge Quest American Association of School Librarians a division of the American Library Association 50 East Huron Street Chicago, Illinois 60611-2795 800-545-2433, ext. 4389 312-280-4389 direct 312-664-7459 fax shofmann@ala.org www.ala.org/aasl www.ala.org/aasl/kqweb - Knowledge Quest on the Web Be sure to join us for the AASL Tenth National Conference, Nov. 14-18, = 2001 in Indianapolis, Indiana - www.ala.org/aasl/indy =-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-==-= All postings to LM_NET are protected under copyright law. To quit LM_NET (or set-reset NOMAIL or DIGEST), send email to: listserv@listserv.syr.edu In the message write EITHER: 1) SIGNOFF LM_NET 2) SET LM_NET NOMAIL or 3) SET LM_NET DIGEST 4) SET LM_NET MAIL * Please allow for confirmation from Listserv. 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