[LM_NET] A New Report About the Internet Searcher

[gary price <gary@RESOURCESHELF.COM>]

Greetings from DC:

This afternoon the Pew Internet and American Life Project published a
study about "the web searcher.

Title: Search Engine Users: Internet searchers are confident,
satisfied and trusting – but they are also unaware and naïve

"Internet users are extremely positive about search engines and the
experiences they have when searching the internet. But these same
satisfied internet users are generally unsophisticated about why and
how they use search engines. They are also strikingly unaware of how
search engines operate and how they present their results."

A summary is here along with a link to the full text.
http://www.pewinternet.org/PPF/r/146/report_display.asp

The ResourceShelf team has posted a few random comments here:
http://digbig.com/4cmsw

cheers,
gary


--
Gary D. Price, MLIS
Librarian
Gary Price Library Research and Internet Consulting

Visit The ResourceShelf
http://www.resourceshelf.com

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