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Hi Melissa and my American colleagues, Think carefully before you do this - it has been done in Australia. We have ALIA the national association for Librarians and ASLA, the national asssociation for school librarians. We also have state organisations for both associations that feed into the national bodies, but Victorian TLs weren't happy with ASLA so they formed SLAV and operate quite separately, with Tasmania also tending to do largely their own thing, especially with cataloguing. While the LIS profession is very diverse, it helps to have a strong national body. ALIA and ASLA have spent the last 4-5 years trying to get the two associations back working together. Perhaps you should form a sub-section of ALA, make sure you have representatives on the main committees and admninistrative body of ALA, a day or major stream at every national conference that is devoted to TLs and school libraries, ensure that your sector publishes regularly in your professional journal. This requires effort and a strong commitment from TLs, but you will still have the clout of a national body that represents LIS across all sectors. During times when we are facing funding and staffing cuts it is important that all sides of the profession stick together, particularly when the world of information is in such a transition period. :) BC Vice President, Advocacy & Promotion, IASL: http://www.iasl-slo.org/ LIS@ECU: http://www.chs.ecu.edu.au/portals/LIS/index.php Convenor for the Transforming Information and Learning Conference http://www.chs.ecu.edu.au/TILC Barbara Combes, Lecturer School of Computer and Information Science Edith Cowan University, Perth Western Australia Ph: (08) 9370 6072 Email: b.combes@ecu.edu.au "Whatever the cost of our libraries, the price is cheap compared to that of an ignorant nation." Walter Cronkite This email is confidential and intended only for the use of the individual or entity named above. If you are not the intended recipient, you are notified that any dissemination, distribution or copying of this email is strictly prohibited. If you have received this email in error, please notify me immediately by return email or telephone and destroy the original message. -----Original Message----- From: School Library Media & Network Communications [mailto:LM_NET@LISTSERV.SYR.EDU] On Behalf Of Melissa Techman Sent: Sunday, 8 April 2007 9:42 AM To: LM_NET@LISTSERV.SYR.EDU Subject: [LM_NET] Follow-up to Peter's comments - break away from ALA? What if we started a new group - something like TLA - Teacher Librarian Advocates - and our focus was solely advocating for our profession? We could still belong to ALA (or not), we could still be leaders in our schools, and we could still be doing excellent jobs. However, we would not be relying on (or should that be waiting for?) ALA to tell the public who we are and what we do. We could have low dues and they could initially all go to pay for the big PR message that needs to be on TV and in newspapers, etc. "If you know how to judge what's valid and what's hype in a world of information overload, thank a Teacher Librarian", for example. For all the good things ALA is and does, there is one important area in which it has never excelled: promoting the importance of librarians to the public in a way they understand. Advancing the profession in a way that leads to better salaries, more opportunities and a well-understood "brand" seems to be beyond ALA's abilities. Several of my professors mentioned this problem in my MLS program in the early 90's! When my father started an early version of distance learning for economists and govt. ministers in Eastern Europe (late 80's? early 90's), he hired someone with an MIS degree to manage the delivery of information - he didn't know he had other choices! When I was in the public library and I heard of a state's "Educational Media" organization, I thought it was an industry group that produced instructional videos! I think that low salaries, mystified consumers, library closings and budget cuts all point to the fact that the important message has yet to be conveyed. Grassroots movements, super collaborators, spokespeople/practitioners, curriculum writers, etc. are necessary but not sufficient to produce the results we need. Until we have a big, clear message that reaches the public in a big way, I bet we will be revisiting this whole topic again and again and again..... And the ALA website will still be telling us how to speak up in our own little ponds and how to contact legislators and if that was all that was needed, it would have worked by now... Melissa Techman, MLS Broadus Wood Elementary School, 185 Buck Mtn. 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