>I tried valiantly for years to bring the library decor up to bookstore
>standards and experimented for a while with the bookstore concept for the
>whole library. After all, a bookstore is quite successful at bringing in
>the client and marketing the product (which, by the way, I think should be
>in all University programs in Librarianship).
I don't know about your library, but I have always found that School Boards
and Administrators do not appreciate nor understand the value of decor,
integrated marketing strategies. They are the last to produce the funds
required for the decor and, more importantly, the additional shelving that
it requires.
I ultimately gave up the attempts not for monetary reasons but for one of
educational philosophy : we are teaching the client to do research, locate
and synthesize information. Ultimately, we are saying that all
informational resources can be organized in an effective manner, showing
them that there is some sense to knowledge rather than chaos. We are
saying that each individual can (and, ultimately, must) make informed
decisions.
No matter how nice a bookstore is, its goal is primarily to sell items, no
more no less.
Earl Sande
10189 133 Street
Surrey, BC
V3T3Y8
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